Sports Marketing

October 12, 2019 - 6:36 pm
ANAHEIM, Calif. (AP) — The Los Angeles Angels say they don't know whether a longtime public relations official had been providing drugs to late pitcher Tyler Skaggs, as detailed in a report on ESPN's "Outside the Lines." Eric Kay, a 24-year employee of the Angels' PR department, told the Drug...
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Chinese basketball fans gather outside of a hotel for a press conference that was later postponed ahead of an NBA preseason basketball game on Thursday between the Los Angeles Lakers and Brooklyn Nets in Shanghai, China, Wednesday, Oct. 9, 2019. The NBA has postponed Wednesday's scheduled media sessions in Shanghai for the Brooklyn Nets and Los Angeles Lakers, and it remains unclear if the teams will play in China this week as scheduled. (AP Photo)
October 09, 2019 - 4:06 pm
When major corporations have done something to anger Chinese authorities in recent years, the playbook has called for one thing: an apology. Marriott issued one. So did Delta. Mercedes-Benz, too. The NBA, embroiled in a rift caused by a tweet expressing support for pro-democracy demonstrators in...
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New York Yankees' Aaron Judge talks to reporters during a news conference at Yankee Stadium, Thursday, Oct. 3, 2019, in New York. The Yankees will host the Minnesota Twins in the first game of an American League Division Series on Friday. (AP Photo/Seth Wenig)
October 03, 2019 - 4:51 pm
NEW YORK (AP) — Aaron Judge showed up at his news conference wearing a T-shirt with a Major League Baseball logo. Just not the logo that’s been familiar for the past half-century. On closer inspection, the silhouetted batter in white between fields of blue and red was not in a hitting position as...
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FILE - In this Friday, Aug. 23, 2019 file photo, Cleveland Browns quarterback Baker Mayfield (6) throws a pass against the Tampa Bay Buccaneers during the first half of an NFL preseason football game in Tampa, Fla. Baker Mayfield has a new teammate, and she rocks a headband too. The Browns’ charismatic quarterback has entered a marketing partnership with Progressive and will star alongside his wife, Emily Wilkinson, in a national advertising campaign for the insurance giant in which the couple plays homeowners inside a football stadium. (AP Photo/Mark LoMoglio, File)
August 28, 2019 - 9:25 am
MAYFIELD VILLAGE, Ohio (AP) — Baker Mayfield has a new teammate. She rocks a headband, too. The Browns' charismatic quarterback has entered a marketing partnership with Progressive and will star alongside his wife, Emily Wilkinson, in a national advertising campaign for the insurance giant. The ad...
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July 14, 2019 - 1:30 pm
NEW YORK (AP) — Procter & Gamble, a sponsor of the U.S. Women's National Soccer Team, is now supporting its members' fight for equal pay. The company, which supports U.S. soccer through its Secret deodorant brand, says it will donate $529,000 — $23,000 for each of the 23 players on the U.S...
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July 11, 2019 - 8:43 pm
LOS ANGELES (AP) — A former executive at a Los Angeles digital marketing company has been arrested on suspicion of embezzling more than $20 million from his employer and using it for personal expenses including buy-ins at professional poker tournaments. The U.S. Attorney's Office says an indictment...
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American League Gleyber Torres, left, of the New York Yankees, and American League Mookie Betts, of the Boston Red Sox, celebrate a 4-3 victory of the National League in the MLB baseball All-Star Game, Tuesday, July 9, 2019, in Cleveland. (AP Photo/Tony Dejak)
July 10, 2019 - 3:33 am
CLEVELAND (AP) — Baseball players' union head Tony Clark says a poor job has been done of marketing Boston Red Sox outfielder Mookie Betts, the reigning AL MVP. "Mookie should be a household name," Clark told the Baseball Writers' Association of America on Tuesday. "Mookie should be a one-name guy...
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This undated product image obtained by the Associated Press shows Nike Air Max 1 Quick Strike Fourth of July shoes that have a U.S. flag with 13 white stars in a circle on it, known as the Betsy Ross flag, on them. Nike is pulling the flag-themed tennis shoe after former NFL quarterback Colin Kaepernick complained to the shoemaker, according to the Wall Street Journal. (AP Photo)
July 02, 2019 - 10:32 pm
NEW YORK (AP) — Nike's sales have only grown since it seized attention with its ad campaign featuring former NFL quarterback Colin Kaepernick. So, the shoemaker deferred to its star endorser when he raised concerns over a sneaker featuring an early American flag. Nike pulled the Air Max 1 USA shoe...
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FILE - This June 14, 2018 file photo shows bettors waiting to make wagers on sporting events at the Borgata casino in Atlantic City hours after it began accepting sports bets. It's hard enough for compulsive gamblers to stop betting. Now, in a growing number of places, they're being bombarded with ads urging them to bet on sports. It's a temptation they didn't face a year ago. And it's raising questions as to how tightly regulated sports betting advertising should be in the United States. (AP Photo/Wayne Parry)
June 01, 2019 - 12:07 pm
ATLANTIC CITY, N.J. (AP) — The tagline makes the solution sound so simple: "Gamble responsibly." It's anything but for those who struggle with compulsive gambling. Instead, the footnote caps a powerful new temptation as ads for sports betting emerge in states that have recently legalized an...
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FILE - In this Aug. 25, 2016 file photo, President of Paris Saint-Germain soccer club, Nasser Al-Khelaifi, gestures during the UEFA Champions League draw at the Grimaldi Forum, in Monaco. A French judicial official says the president of Paris Saint-Germain has been placed under investigation for suspected corruption. (AP Photo/Claude Paris, File)
May 23, 2019 - 9:54 am
PARIS (AP) — Paris Saint-Germain president Nasser Al-Khelaifi is under investigation for corruption related to Qatar's bids to host the 2017 and 2019 track world championships, a judicial official said Thursday. The official told The Associated Press the preliminary charge of "active corruption"...
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